New Media Base Offerings

Service and Tool classification: Monitor, Enable, Encourage, Reward, Influence

Monitoring Services

• Search: Twitter, Google blogs, Facebook apps, del.icio bookmarks, LIn
• twitter monitoring; e.g. HealthCare, ep, CMG,
  
• Comprehensive reporting and dashboard

Influence Services
Engagement

Values

• Help customers communicate
• Give back to the community

Questions

• Who are Target Brands?
• How is this relevant and urgent today?
• Can you get great results without spending money?

Activities

• Create base articles
• Create core services
• Find Service Beta users
• Speak at Conferences
• Put up Conferences
  

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